YouTube Looks to Blip.tv for New "Show Creators"

NEW YORK, NY — Blip.tv, the fast-growing video sharing site which leads the industry in hosting and distributing episodic Web video programs, now allows its show producers to upload directly to YouTube, the company announced earlier today. At the Blip.tv event, I spoke with George Strompolos who heads manages content partner alliances for YouTube about new agreement.  Over at Blip, some 150 shows, including Beet.TV, have been authorized to upload to YouTube, Blip CEO Mike Hudack told me by email.  With the new arrangement, revenue from ads sold by Blip and surfaced on YouTube will split between the producer, Blip, and YouTube.  Mike declined to provide the breakdown, but expects a "bigger pie" from the added views obtained through YouTube.Andy Plesser, Managing Editor Disclosure:  Blip.tv is the primary video sharing and distribution platform for Beet.TV and provides  non-exclusive advertising sales. Video TranscriptGeorge Strompolos:  So, um, there’s so much content being uploaded to YouTube at all times. You know, about every 60 seconds there's 20 hours of new video being uploaded to YouTube and that can come from all types of sources, and Blip really specializes in individual show creators, and so what we've done in partnering with them is enable these show creators to use an interface and a dashboard that works for them and plug their videos into YouTube, which is a place where they're often going to get a lot of views and also help the monetization of those videos. So it was a natural fit for us.  So most of these show creators have their own channels on YouTube. Many of them are partners and monetize videos on the site and this is really just a different input point for their videos, so whereas many of them would upload directly from YouTube, in this case, some of the Blip show creators would upload from their Blip dashboard.  So it's been a growing area for us. Many of our content partners, as they grow their distribution footprint on YouTube, they'...

Channel: Beet.TV Video Length: 0s Date Found: Tue, Jul 28 2009 5:39 PM Category: Business Date Produced: Tue, Jul 28 2009 4:48 PM View Count: 0