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tinyurl.com click here to get yours Jobs also took a moment to highlight Apple%u2019s new in-application advertising platform iAds: according to Jobs, Apple is developing iAds as a revenue channel for developers so they can earn money from applications in ways other than direct sales to users. As outlined last April, Apple is aiming for high amounts of interactivity and engagement with iAds, building on HTML5 technologies rather than the still-industry-standard Adobe Flash. Apple will host all the advertising and handle ad sales, so all applications developers have to do is specify where in the applications the ads should be placed, then collect 60 percent of the revenue from placements in their applications. Apple has only been selling iAds for about two months%u2014they should go live Jule 1%u2014and so far has many major brands on board, including Disney (Jobs is Disney%u2019s biggest single shareholder, remember), Target, Best Buy, Geico, DirecTV, and other major brands. Unlike traditional banner ads that eject users from applications out into Web browsers, iAds run without exiting a user%u2019s application, providing an interactive experience without causing people to leave apps, or lose work or messages: the goal is an engaging experience that users know is %u201Csafe%u201D regardless of the app they%u2019re using. Here is the Brand New iPhone 4 - a revolutionary new Apple product changing the way we communicate and use mobile devices. Highlights: New Camera(5mp ...

Channel: YouTube Video Length: 40s Date Found: Sat, Jun 04 2011 10:00 AM Category: Home Video Date Produced: Sat, Jun 04 2011 6:54 AM View Count: 0