From: Voxant Newsroom on Mon, Dec 06 2010 2:59 AM

Russia and Qatar will host the World Cup football finals in 2018 and 2022 respectively, world soccer governing body FIFA has announced.

From: BNN on Sat, Jun 12 2010 2:44 PM

As a main sponsor of the World Cup, Adidas is expected to reap big rewards from the world’s biggest sporting event. Just how much does the World Cup mean to Adidas and how much ammunition does it provide in its battle with competitor Nike? BNN speaks with Steve Ralph, president of Adidas Canada.