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NewResearchfromMusicChoiceExerciseTVSuggestsVODaStrongMediumforAds
From: Beet.TV on Wed, Oct 21 2009 6:49 AM
Video-on-demand network Music Choice reported that its viewers watch 83% of all ad messages, an incredibly high completion rate suggesting VOD on cable TV could be one of the most powerful ad mediums. In my New Media Minute I analyze the numbers in this week’s episode and also consider...
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TilzyTVtoHostFirstUpfrontsforWebVideo
From: Beet.TV on Tue, May 05 2009 2:20 PM
Online video news and review site Tilzy.TV will hold an upfront showcase for Web shows and media buyers in early June and has landed former WB CEO Jordan Levin, now the CEO of production company Generate, as the keynote speaker for the event. The Web video upfront called “Onfronts”...
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