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CableTVCordCuttingisaMythIndustryStudyIndicates
From: Beet.TV on Tue, Dec 07 2010 10:33 PM
Despite the plethora of streaming video and over-the-top options, the vast majority of TV viewers are keeping their cable. In a recent study, the Cable and Telecommunications Association for Marketing found that 84% of Internet video viewers still watch as much TV as they did before, suggesting ...
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RanHarnevotoLeadVideoEffortsatAOL8212PreachingthePowerofSyndicationinMonaco
From: Beet.TV on Tue, Nov 23 2010 2:17 PM
Ran Harnevo, whose video syndication business 5Min was purchased by AOL in October for a reported $65 million, will head the growing online video operation at AOL, the company announced today. News of Harnevo’s promotion was first reported by Peter Kafka of MediaMemo. Talking Syndicati...
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InteractiveVideoAdFirmInnovidRaises4MillionfromDeutscheTelekom
From: Beet.TV on Thu, Sep 23 2010 11:35 PM
Innovid, a New York-based provider of interactive pre-roll technology for publishers and marketers, has raised a new venture round of $4 million from T-Ventures, the venture capital arm of Deutsche Telekom. Funds will allow the company to expand its operations in the U.S., Europe and in Israel w...
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BreakMediatopscomScoresRankingofVideoAdNetworks
From: Beet.TV on Fri, Sep 17 2010 7:07 PM
Los Angeles-based Break Media, a producer and distributor of online video for young men, has beaten all the big video ad networks in the just released numbers for August, the category of unique monthly viewers, at 66 million.  Coming in second place for uniques is BrigthRoll. Earlier this year, ...
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IACsVimeoDoublesGrowthwithNonCommercialFareNoInstreamAds
From: Beet.TV on Thu, Sep 02 2010 9:49 AM
Vimeo, the video sharing unit of IAC has over four million registered users and has 30 million monthly unique visitors, nearly doubling those numbers over the past six months. The site, which historically has been a video site for video enthusiasts and the creative community, has garnerered a br...
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5MINsCEOContentCreatorsHaveNoROIinProducingVideosJustforTheirOwnDestination
From: Beet.TV on Thu, Jul 29 2010 9:38 PM
Ran Harnevo, CEO of the big online video syndicator 5MIN, says that without a syndication strategy, there is no direct ROI around video for content producers. Producers, big and small, who are creating video just for their own sites, are missing opportunities on the wider web, he says....
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VideoAdPlatformYuMeHas15MillionBannedSitesonBlacklist
From: Beet.TV on Sun, Jul 18 2010 10:38 PM
As many video publishers seek to syndicate their content and accompanying advertising to blogs and Web sites with embeddable players, some advertisers are cautious about seeing their ads on sketchy sites. YuMe Networks, one of the big video advertising platforms, has developed a databa...
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OnlineVideoNewsConsumptionDoublesin12MonthscomScoreTheAPNearingHalfaBillionViewsonYouTube
From: Beet.TV on Mon, Jun 28 2010 11:00 PM
The consumption of online video news and information clips in the U.S. has doubled over the past 12 months, to 565 million video views in May up from 277 million last May, according to comScore. While the increase in new views tracks closely to a doubling of total video views, news vid...
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comScoreWebVideoSyndicator5minHas30MillionUniquesandOver100VideoViewsinMay
From: Beet.TV on Fri, Jun 25 2010 9:44 AM
5min, the syndicator of "how to" Web videos, is expanding to news, starting with gossip news, says CEO Ran Harnevo in this video interview. 5min syndicates content from various publishers, including Scripps, to sites around the web, using a custom video player that resides on distribut...
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HalfofWebVideoPublishersHaveSyndicationPlansinPlace
From: Beet.TV on Thu, Jun 24 2010 2:41 PM
No longer depending on video views on their big destination sites, as many as half of premium publishers, including Fox and MSNBC.com, have in place a syndication plan to get their videos seen around the Web, says Scot McLernon, Chief Revenue Officer of YuMe, a video advertising technology compa...
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HuluHaloTakesHoldatMSNBCcomLongerAdsInExchangeforUninterruptedViewing
From: Beet.TV on Mon, Jun 21 2010 1:26 PM
In the latest example of how online video advertising is becoming more precise, MNSBC.com is experimenting with a range of ad formats, ad lengths, and the time intervals to deliver them to Web consumers. That’s what Mark Marvel, senior director of video at MSNBC.com told Andy last week. ...
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HuluHaloTakesHoldatMSNBCcomLongerAdsInExchangeforUninterruptedViewing
From: Beet.TV on Mon, Jun 21 2010 1:26 PM
In the latest example of how online video advertising is becoming more precise, MNSBC.com is experimenting with a range of ad formats, ad lengths, and the time intervals to deliver them to Web consumers. That’s what Mark Marvel, senior director of video at MSNBC.com told Andy last week. ...
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YuMeReleasesOnlineVideoSyndicationProtectionTechnology
From: Beet.TV on Sun, Jun 20 2010 10:22 PM
REDWOOD CITY, Calif — As more and more publishers seek broad distribution of their videos to other sites via an embed code, many advertisers raise concern over where that video and associated ad will play. YuMe, the Redwood City online video advertising technology company, has a n...
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KickAppsSynchswithAdobeforOpenSourceFlashVideoPlayer
From: Beet.TV on Wed, Jun 09 2010 6:26 PM
As the HTML 5 versus Flash debate rages on, the yeoman’s Web work being done by many media companies still relies on Flash-powered video.  That's why New York-based social Web software company KickApps recently partnered with Adobe to introduce the Open Source Media Framework Studio, whic...
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TremorMediaCEOWeHavetheScaleofaLargeCableNetwork
From: Beet.TV on Tue, Jun 08 2010 3:22 PM
LOS ANGELES — Shortly after raising an additional $40 million in venture funds, New York-based online video ad network Tremor Media is seeing advertisers begin to ink seven-figure ad deals in online video, the company’s CEO Jason Glickman told Beet.TV. That's because the amou...
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OoyalaIntegratesYouTubeClipsintoitsPublishingPlatform
From: Beet.TV on Sun, May 23 2010 11:43 PM
Ooyala, the Mountain View-based online video services company founded by several ex-Googlers, is providing customers the ability to publish YouTube clips into the publishing system and on an Ooyala player. By using the Ooyala player, publishers can track metrics of how the clip perform...
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RachelMaddowsRandPaulInterviewonMSNBCcomGetsHalfaMillionOnlineViews
From: Beet.TV on Fri, May 21 2010 12:32 PM
Visit msnbc.com for breaking news, world news, and news about the economy Rachel Maddow’s Wednesday night, news-making interview with Rand Paul--Republican candidate for U.S. Senate from Kentucky--has gotten over 500,000 online video views in just twenty four hours, making it one of the most wid...
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JustintvBeatsYouTubeinTimePerViewerby21MarginNielsen
From: Beet.TV on Tue, May 18 2010 12:22 PM
In judging success of online video sites, the number of streams count, but time spent is an extremely important metric. According to a report just out from Nielsen on video views for April, visitors to Justin.tv, the live web video site, had an average of nearly 170 minutes watched per ...
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OnlineVideoAdTechnologyFirmFreeWheelExpandswith168inNewFunding
From: Beet.TV on Wed, May 05 2010 10:17 AM
Last week, the San Francisco-based, video ad solution provider FreeWheel announced an additional venture round of $16.8 million from venture and institutional investors, including the venture units of Time Warner and Disney. We caught up with CEO Doug Knopper last week at Will Richmond’...
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KyteHasFacebookApplicationFrameworkforVideo
From: Beet.TV on Thu, Apr 29 2010 12:55 AM
Kyte, a San Francisco-based online video platform company, announced today the integration of its video player and tools into Facebook with a product it calls the Facebook Application Framework. Earlier this month, we spoke with Gannon Hall, COO of Kyte about the opportunities and cha...
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