From: Beet.TV on Thu, Aug 12 2010 2:54 PM

BrightRoll, the big San Francisco-based video ad network, has launched an online ad exchange for video.  We caught up with founder and CEO Tod Sacerdoti for an overview on the industry need for a video ad exchange and what his company expects to accomplish.  We also spoke about re targeted vi...

From: Beet.TV on Mon, Oct 26 2009 9:45 PM

Search has now emerged as a leading driver of visits to online video ads and branded Web entertainment, media agency executive Robert Davis of OgilvyInteractive told Beet.TV during an interview at last week’s Beet.TV online video round table in New York. "We are seeing a tremendous sea...

From: Beet.TV on Wed, Oct 14 2009 10:26 AM

WASHINGTON, D.C. — Sir Tim Berners-Lee, inventor of the World Wide Web, says that as video on the Web continues to grow, the movie industry needs evolve from a "channels" scenario to a "random access" platform, where films can be universally searched, watched, and paid for. In ac...

From: Beet.TV on Sun, Aug 30 2009 2:12 PM

REDMOND, WA — msnbc.com has grown ad revenues for the fiscal year that just ended in June and is attracting advertisers in a range of categories, the site’s President Charlie Tillinghast told Beet.TV in an exclusive interview earlier this month. "We have grown tremendously over the last ye...

From: Beet.TV on Mon, Aug 24 2009 11:34 PM

REDMOND, WA — The transcription of the voice track of video has proven to be a big value by making video more searchable. Now, it is making video editing more effective and scalable, explains Charles Tillinghast, President and Publisher of msnbc.com. A number of technologies are being used...

From: Beet.TV on Thu, Jul 09 2009 10:36 PM

TubeMogul’s David Burch says that an analysis of video discovery has found that blog are the biggest referrer of video views. According to the  study by TubeMogul, 45% of video views come from specific searches for a video.  Of the the 55% remaining, 81% are found through blogs. If you ...

From: Beet.TV on Tue, Dec 02 2008 6:44 AM

Video search works, particularly around professionally-produced content. Suranga Chandratillake, CEO of Blinkx, the London/San Francisco-based video search engine, told TechCrunch's Erick Schonfeld in this segment from the Beet.TV Online Video Roundtable that his company is serving ads on ...