Advertisement
VideoWired
VIDEO SEARCH
SPONSORED LINKS
Advertisement
Advertisement
VIDEO RESULTS
DigitasMeasuringEngagementforOnlineVideoCampaigns
From: Beet.TV on Sun, Jun 20 2010 9:21 PM
Now that media agency Digitas has established itself as major player in branded Web videos, it’s aiming to measure the engagement of such videos. That's what John McCarus, VP and group director Digitas/The Third Act, told us when we caught up with him at the recent New Front even...
0 of 5 Stars
TimBernersLeetoHollywoodMovefromChannelstoRandomAccess
From: Beet.TV on Wed, Oct 14 2009 10:26 AM
WASHINGTON, D.C. — Sir Tim Berners-Lee, inventor of the World Wide Web, says that as video on the Web continues to grow, the movie industry needs evolve from a "channels" scenario to a "random access" platform, where films can be universally searched, watched, and paid for. In ac...
0 of 5 Stars
YahootoExpandOriginalVideoProductionandContentAcquisition
From: Beet.TV on Tue, Oct 06 2009 11:20 PM
Yahoo! has a checkered history with original entertainment content. The Web giant famously tried and failed to make a splash in Hollywood when it hired television programmer Lloyd Braun. Now, the Sunnyvale, California Internet giant is trying again, and this time Yahoo! appears to have ...
0 of 5 Stars
GoogleTVonYouTubeHowAdvertisersareInsertingTVAdsOnline
From: Beet.TV on Fri, May 22 2009 11:29 AM
Great piece up by Daisy Whitney writing for the Hollywood Reporter on how Google TV is becoming part of the television ad marketplace. Marketers can buy  Google TV for buying television time or they can insert their ads on YouTube, a relatively new development in the monetization of You...
0 of 5 Stars
TilzyTVtoHostFirstUpfrontsforWebVideo
From: Beet.TV on Tue, May 05 2009 2:20 PM
Online video news and review site Tilzy.TV will hold an upfront showcase for Web shows and media buyers in early June and has landed former WB CEO Jordan Levin, now the CEO of production company Generate, as the keynote speaker for the event. The Web video upfront called “Onfronts”...
0 of 5 Stars
BelieveItcomScoreChairTellsBeetTVOnlineVideoAdsProvideHugeLiftof40PercentinIncreasedBuying
From: Beet.TV on Tue, Mar 24 2009 3:05 PM
HOLLYWOOD --  comScore, which closely tracks the online viewing and shopping of 2 million individuals, has found extraordinary "lift" in online video advertising on consumer behavior. In an interview with Beet.TV, comScore co-founder and chairman Gian Fulgoni says that exposure to onlin...
0 of 5 Stars

1
VIDEOWIRED.COM FEATURED